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Campaign Intelligence
ยท Live ยท Last 30 days
AI Daily Brief
What you should know about this client today
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Powered by Gemini AI ยท Reads live client data Not yet generated
Pinch AI Advisor Gemini 2.5 Pro
Analyzing your performance data...
Impressions
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Clicks
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Total Spend
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Leads
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Avg CTR
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Click-through rate
Avg CPC
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Cost per click
Total Reach
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Unique people
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AI Score
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Based on 8 metrics
Budget Tracker
Account-level spend & pacing
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Spent (period)
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Spend Cap
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Remaining
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Daily Run Rate
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% Used
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Sync to see budget utilisation
Top Spending Campaigns
No campaigns synced yet
Campaigns
โ€”Active
โ€”Paused
Last 30 days
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Active Campaigns
Campaign Status AI Score /100 Impressions Clicks CTR Spend Leads
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AI Alerts
0

No alerts

Quick Actions
Campaigns & Ad Creatives
Live performance from Meta Ads Manager ยท Last 30 days ยท Not synced
Date Range
Campaigns
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โ€” active
Total Spend
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Last 30 days
Avg CTR
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Industry avg: 1.9%
Total Leads
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Total Impressions
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All campaigns
Total Clicks
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Meta network
Avg CPC
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Cost per click
Total Reach
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Unique people
CPM
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Cost per 1k impressions
Frequency
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Avg views per person
Outbound CTR
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% to your site
ROAS / Conv Value
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Pixel attribution
Account Budget
Total Spent
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Spend Cap
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Remaining
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% Used
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Sync to see budget utilisation
Best Performing Campaigns Top 3 by AI Score
Sync campaigns to see top performers
Meta Quality Rankings
Quality
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vs others targeting same audience
Engagement Rate
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vs others with same goal
Conversion Rate
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vs others optimising for goal
Sync ad-level rankings โ€” Meta tells you how your delivery compares to other advertisers.
Spend Pacing & Forecast
Last 30 days
Daily Run Rate
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Forecast (period end)
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โ€”
Sync to see pacing analysis
Demographics
Click sync to load age/gender breakdown
Placements & Devices
Choose a breakdown to load
Conversion Funnel
Account aggregate
Sync campaigns to render the funnel
Hour ร— Day Heatmap
Sync to see what hours convert best
Closed-Loop Attribution
Meta leads ร— CRM pipeline ยท true CPL by stage
Lead
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Contacted
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Qualified
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Booked
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Won
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Lead โ†’ Won %
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True CPA (won)
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Pipeline Value
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Won Revenue
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Campaign ร— Pipeline
Click "Sync Attribution" to compute pipeline conversion
Smart Reallocation Engine
Mathematical: cut from worst, add to best โ€” projected lead lift
Click "Compute" to find your top 3 winners and bottom 3 burners โ€” and how much budget to shift.
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AI Campaign Optimizer Gemini 2.5 Pro
Click Optimize All to get AI recommendations for budget shifts, audience tweaks, and creative testing.
Agency Rollup
Live aggregated performance across every Meta ad account ยท โ€” accounts ยท Not synced
Accounts
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โ€” spending
Total Spend (USD eq)
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USD-equivalent
Total Leads
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โ€” Avg CPL
Blended CTR
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โ€” total clicks
Total Impressions
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All accounts
Total Reach
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Sum (not deduped)
Avg CPM
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Cost per 1k impr
Failed Syncs
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Token / permission errors
Branch Breakdown
Click "Sync All" to aggregate by branch
Account Performance
Account Branch Currency Spend Impr. Clicks CTR CPC CPM Leads CPL Status
Sync to see all accounts
Analytics
Performance trends and deep data analysis
Impressions
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vs previous period
Clicks
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Avg CTR: โ€”
Spend
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Avg CPC: โ€”
Leads
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Reach: โ€”
Impressions & Clicks Trend
Spend Over Time
Channel Distribution
Campaign Performance
CampaignCTRCPCSpendScore
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Day-of-Week Performance Heatmap โ€” CTR by day
AI Analytics Digest
Click "Generate Digest" to get a plain-English summary of your analytics with actionable takeaways.
Social Media Analytics
Select a platform to view metrics

Intelligence Center

COGNITIVE ENGINE ONLINE // GEMINI 2.0 PROTOCOL
Tactical Protocols
Scale Strategy
Identify growth vectors and scale robust campaigns efficiently.
Creative Intel
AI-driven ad angle generation and creative messaging concepts.
Audience Mapping
Hyper-targeted audience cohorts and behavioral profiling.
Competitor Sweep
Analyze competitor gaps and market penetration opportunities.
Direct Query Interface
READY_
GEMINI 2.0
OUTPUT STREAM
System standing by.
Awaiting tactical query or protocol execution.
Account Settings
Manage your account connections and preferences
Client Profile
Meta Ads Connection
Status Connected
Gemini AI Configuration
WhatsApp Devices
Multi-Device
Each WhatsApp Business number needs its own Phone Number ID from Meta Business Suite โ†’ WhatsApp โ†’ API Setup.
WhatsApp Web (QR)
Session Information
Account
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Email
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Login Time
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Channels
Performance breakdown by advertising channel
Facebook
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Total Spend
Clicksโ€”
CTRโ€”
Instagram
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Total Spend
Clicksโ€”
CTRโ€”
WhatsApp
โ€”
Total Spend
Messagesโ€”
Click Rateโ€”
Google Ads
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Total Spend
Clicksโ€”
Avg CPCโ€”
TikTok Ads
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Total Spend
Viewsโ€”
Hook Rateโ€”
LinkedIn Ads
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Total Spend
Leadsโ€”
CPLโ€”
Spend Distribution
Channel Performance Index
Multi-Platform API Configuration
Connect Google Ads, TikTok, and LinkedIn APIs. Credentials are saved to localStorage โ€” add real tokens later.
Google Ads REST API v17
OAuth2 MCC ยท Search, PMax, Display, YouTube
Multi-Platform Ad API Configuration
Connect Google Ads, TikTok, and LinkedIn APIs. Save credentials now โ€” activate with real tokens later.
AI Channel Mix Advisor
Click "Optimize Mix" to get AI recommendations on ideal budget split across Facebook, Instagram, WhatsApp, Google, TikTok, and LinkedIn.
Leads
All leads from your ad campaigns โ€” linked to the CRM pipeline
0 total
Name Phone Source Campaign Ad Set / Form Score CRM Stage Date Actions

No leads yet. Click Demo Data to add sample data live leads.

0 leads shown View full pipeline
AI Lead Intelligence
Click "Score & Prioritize" to get AI-powered lead scoring, follow-up priority, and conversion probability for each lead.
Performance Targets
Set and track your monthly KPI goals
Set Monthly Targets
Current vs Target

Set targets on the left to track progress

AI Target Advisor
Click "AI Recommend" to get data-backed target suggestions based on your current performance trends and industry benchmarks.
SEO Intelligence Engine x30 POWER
AI-powered SEO auditor, keyword tracker, and content optimizer โ€” 30x more powerful than Rank Math
Sub-Account SEO Configuration No client selected
Configure the website, keywords & competitors for this account. Settings auto-apply to every tab below.
SEO Health Score
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Scanning...
Indexed Pages
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Keywords Tracked
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Top 10: โ€”
Avg Position
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Critical Issues
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Backlinks
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DR: โ€”
Broken Links
Internal + external
Missing Alt Tags
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Images without alt text
Missing H1/Meta
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Pages without title/desc
HTTPS Status
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SSL certificate health
Audit Issues
SeverityIssuePageRecommendationImpact
Run a site audit to discover issues
WhatsApp CRM
Inbox ยท Lead Pipeline ยท Contacts โ€” all in one place
WhatsApp Reports
Messaging performance, delivery rates, and engagement analytics
Messages Sent
โ€”
This month
Delivered
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โ€” delivery rate
Read
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โ€” read rate
Replies Received
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โ€” reply rate
Daily Message Volume
Delivery Breakdown
Broadcast Campaign Performance
CampaignDateSentDeliveredReadRepliesCTRStatus
No broadcast campaigns yet
Sales Pipeline
Visualize and manage your full sales funnel โ€” linked to WhatsApp, Ads & Calls
Total: KES 0
Total Deals
0
Won This Month
0
In Progress
0
Pipeline Value
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CRM Contacts
All your contacts, leads, and customers in one place
0 contacts
NamePhoneEmailCompany TagsSourceLast ActivityActions

No contacts yet. Add manually or import from CSV.

0 contacts
CRM Pipeline
Track deals through your sales stages with conversion analytics
New Leads
0
in pipeline
Contacted
0
Qualified
0
Closed Won
0
Conversion Funnel
All Deals
DealCompanyValueStageDays in StageNext ActionActions
No deals yet. Add from the Pipeline board.
CRM Import
Import contacts from CSV or Excel
Upload File
Drop CSV file here or click to browse
Supports .csv, .xlsx โ€” max 10MB
Preview

Upload a file to preview

Import Format
Required columns: name
Optional: phone, email, company, tag, source, notes
First row must be column headers
UTF-8 encoding recommended
Import History

No imports yet

CRM Settings
Configure pipeline stages, fields, and notifications
Pipeline Stages
New Lead
Contacted
Qualified
Proposal Sent
Closed Won
Notifications
Contact Tags
LeadCustomerProspectVIPCold
Marketing Intelligence
Branch-aware ad intelligence โ€” Meta Ads Library API + Gemini AI analysis
Live API
Loading account context...
Quick searches: Gold Detector Study Abroad Timber Kenya Real Estate Recruitment

Enter a search term and click Search to explore ads from across all Tawili Africa branch accounts.

AI Creative Analysis
Run a search first, then click "Analyze Results" for AI-powered creative and strategy insights.
Ad Intelligence Hub
Your allocated ad accounts โ€” live performance data
Ad Spy
Spy on competitor ads โ€” Meta Ads Library search + Gemini AI creative analysis
AI Enhanced
Competitor Research
Try: Detector Power IDP Education Timber Kenya Study in UK

Enter a competitor name or brand to see their active Facebook/Instagram ads.

AI Competitive Analysis
Run a competitor search first to get AI-powered competitive intelligence and strategic recommendations.
Performance Forecast
AI-powered projections based on historical trends and campaign data
Scenario:
Period:
Projected Spend
โ€”
6-month projection
Projected Leads
โ€”
Estimate
Projected Impressions
โ€”
Projected CPA
โ€”
Cost per acquisition
Forecast Projection
Month-by-Month Projections
MonthSpendImpressionsClicksCTRLeadsCPAROAS
Select scenario and period to view projections
AI Forecast Narrative
Click "AI Forecast" for Gemini-powered predictions and strategic recommendations.
Conversion Analytics
Funnel analysis, attribution modeling, and conversion path insights
Conversion Funnel
Conversions by Channel
Conversions by Device
Landing Page CVR
โ€”
Click-to-page rate
Lead CVR
โ€”
Page-to-lead rate
Avg Time to Convert
โ€”
Top Converting Campaign
โ€”
Top Conversion Paths

Conversion path data will appear as leads are tracked

Full Reports
Comprehensive performance analytics with all campaign data
Total Impressions
โ€”
30-Day Period
Total Clicks
โ€”
Total Spend
โ€”
Total Leads
โ€”
Performance Overview
Campaign Breakdown
CampaignStatusImpressionsClicks CTRCPCSpendLeadsCPLReachFreq
Loading report data...
CTR Trend
CPC Trend
Leads Trend
Top Audiences
Geographic Performance
ROI & Efficiency
Day-of-Week Heatmap
Report Builder
Build branded performance reports โ€” section control, AI summaries, SEO data, PDF export, and email delivery.
P
Client
Active sub-account
Report Sections
PINCH AFRICA LIMITED
Performance Report
Click "Generate Preview" to build your report
Report preview will appear here
Toggle sections on the left, then click Generate Preview

Sales Call Intelligence

AI Analysis · Coaching · Objection Tracking · Win Scoring · Leaderboard

Drop in any sales call recording (mp3, m4a, wav, mp4, mov…) — Gemini AI auto-transcribes in any language, translates, and analyses sentiment, talk ratio, objections, coaching, and win probability across your whole team.

Total Calls
0
Analyzed
0
Avg Score
Win Probability
Avg Rep Talk

Call Library

Rep Leaderboard

Add recordings to see rep rankings

Team Coaching Insights

Gemini will synthesize team-wide coaching insights across all analyzed calls…

Top Objections Raised

Winning Phrases & Hooks

AI Intelligence Center

5 modules ยท 16 specialised agents ยท Gemini 2.0 Flash

Brand Sentinel

Social listening ยท sentiment tracking ยท mention alerts
Mentions / 30d
โ€”
Positive %
โ€”
Reach
โ€”
Sentiment Score
โ€”

Tracked Keywords

Recent Mentions

AI Sentiment Report

Click AI Sentiment Report to generate strategic insights from current mentions.

Video Performance

Reels ยท TikTok ยท YouTube ยท Stories โ€” full-funnel video intelligence
Reels Views
โ€”
โ€” vs prev
TikTok Views
โ€”
โ€”
YouTube Watch
โ€”
โ€”
Stories Reach
โ€”
โ€”

Top Performing Videos

Hook Score Breakdown

AI Video Strategy

Click AI Video Strategy to generate hook ideas, format recommendations, and posting cadence.

A/B Test Lab

Run experiments ยท measure lift ยท let AI call the winner
Active Tests
โ€”
Winners Declared
โ€”
Avg Lift
โ€”
Total Impressions
โ€”

Test Results

Checking email serverโ€ฆ

Email Marketing Hub

2030 STACK
LinkedIn AI scraper ยท Hyper-personalised auto-send ยท Deliverability AI ยท Predictive timing ยท Quantum sequencing
AI Engine: ONLINE
SPF/DKIM/DMARC โœ“
Warmup: 87%
Quota today: 0 / 2000
Sent
โ€”
Open Rate
โ€”
Click Rate
โ€”
Reply Rate
โ€”
Leads Scraped
โ€”
Pipeline Value
โ€”

LinkedIn Lead Scraper AI

Paste a LinkedIn search URL, profile URL, or company page. AI extracts name ยท title ยท company ยท likely email ยท timezone ยท personalisation hooks.

Smart ICP Builder

Describe your dream customer. AI generates LinkedIn search filters + boolean strings.

Lead Database 0

Name Title / Company Email (AI) AI Score /100 Status Actions

AI Email Strategy Playbook

Click AI Strategy in the header to get a tailored email playbook.

WA Broadcast AI Hub

x2 BOTSAILOR 12 AI AGENTS
Spintax ยท rich media ยท CTA buttons ยท drip sequences ยท multi-number rotation ยท WA validity check ยท AI personalisation ยท sentiment routing ยท best-time predictor ยท funnel analytics โ€” every message powered by Gemini.
Campaigns
โ€”
Sent
โ€”
Delivered
โ€”
Read
โ€”
Reply
โ€”
Clicks
โ€”
Opt-outs
โ€”
Cost
โ€”
AI Quick Actions:

All Campaigns

Activity Stream

Compose Broadcast ยท full WA Cloud feature set

0 / 1024
VARIABLES:
SPINTAX:
Interactive Buttons (max 3)
AI:

Live Preview

9:41 AM ยท Pinch ยท WhatsApp
Your message preview appears here as you type. Use the AI tools to generate or improve copy.
9:41 AM โœ“โœ“
Preview as:

Drip Sequences multi-step flows with branches

Audience Segments

AI Smart Segment

Describe the audience in natural language. Gemini will translate to filters and project size against your contact pool.

WA Number Validator

Pre-flight checks numbers against WA Business API ยท skips invalid before send.

Opt-Out List

Auto-detected via STOP / UNSUBSCRIBE / CANCEL keywords. 0 contacts excluded.

Live Send Console

No active broadcast. Launch from Composer to monitor here.
QUEUED
0
SENT
0
DELIVERED
0
READ
0
FAILED
0
[idle] ready ยท waiting for broadcast launch

Number Pool ยท Anti-Block

Rotates outbound across multiple WA numbers ยท stays under per-number rate limits ยท cools failed numbers.

Spintax Variations

Live count of unique permutations from current message body.

No spintax detected.

Conversion Funnel

Best Time Heatmap read rate by day ยท hour

Reply Sentiment AI-classified

A/B Test Lab

Cost & Deliverability

Template Library approved & AI-drafted

Reply Inbox incoming responses to broadcasts

Sending Hours & Limits

Pause on Sundays & public holidays
Auto-detect opt-out keywords

WA Cloud API ยท Webhooks

AI Proposal Generator

Answer 5 questions โ†’ full scoped proposal with pricing tiers ยท PDF export ยท one-click send

Proposal Brief

Saved Proposals

Generated Proposal

Fill the brief on the left and click Generate Proposal.

Landing Page Builder

Describe an offer โ†’ AI generates conversion-optimised HTML ยท deploy-ready ยท A/B variants

Page Settings

Saved Pages

Generated HTML

Reputation & Reviews Manager

Google review monitoring ยท AI response drafter ยท competitor gap analysis ยท review request campaigns
Avg Rating
โ€”
Total Reviews
โ€”
Responded
โ€”
Pending Reply
โ€”

Review Feed

Competitor Gap Analysis

Review Request Campaign

Generate a review request email campaign to send to happy customers.

Influencer Discovery

Describe a niche โ†’ AI finds 10 micro-influencers with estimated reach ยท contact ยท personalised pitch template

Discovery Filters

Discovered Influencers 0

AI Pitch Template

Generate influencers first, then click Generate Pitch Template.

Client Onboarding Flow

New client added โ†’ auto-triggers welcome email ยท WA intro ยท task checklist ยท AI personalised kickoff pack

Active Onboardings 0

Standard Flow Checklist

AI Kickoff Pack Generator

Retargeting Audience Builder

Pull Meta custom audiences ยท AI suggests lookalike seeds ยท one-click sync ยท email list upload to Ad Manager
Audiences
โ€”
Total Reach
โ€”
Lookalikes
โ€”
Active Campaigns
โ€”

Audience Library

AI Lookalike Strategist

AI analyses your best-performing leads and custom audiences to recommend optimal lookalike seeds, percentages, and geographies.

Upload Email List to Meta

Export your scraped lead emails as a Custom Audience in Meta Business Manager.